Posted by: Ted Menmuir October 24, 2016 in Europe, Latest News, Sportsbook Comments Off on Fortuna Entertainment lands major ‘all levels’ sponsorship with Czech Football
Eastern European gambling group Fortuna Entertainment (Fortuna) has confirmed that it has secured a major sponsorship with deal with the Czech Football Association (Fotbalová asociace České republiky; FAČR) becoming the official sponsor of the Czech Liga.
Agreeing a six-year deal with the FACR, Fortuna gains the title sponsorship of the Czech Liga which will be rebranded to the ‘Fortuna Liga’ at the start of the 2018-19 football season.
In addition, the sponsorship deal will see Fortuna become the main sponsor of the Czech National Football team.
Confirming its new sponsorship, FACR governance ends its search for a new title sponsor following the withdrawal of Czech-licensed bookmaker Synot following a tax dispute with the government.
The deal sees Fortuna undertake its biggest football sponsorship to date, as the operator will further become a major sponsor of all levels of Czech professional football, including cup competitions.
Fortuna and FACR governances chose not to report Financial details of the sponsorship