Upgrade Complete! EveryMatrix launches new OddsMatrix platform at ICE 2017

Industry platform and software provider EveryMatrix has launched its new OddsMatrix sportsbook platform at ICE 2017, stating that its new product will be the most flexible technology for all industry stakeholders.

Having undertaken months of in-house development, EveryMatrix detailed a complete turnaround of OddsMatrix as a betting platform stating that the service had been ‘built from the ground up with no code reused’.

Fresh to market the OddsMatrix platform has been developed on multiple components based on an architecture designed for horizontal scalability and high-availability. The complete upgrade gives EveryMatrix clients better integration options, combined with a customizable front-end with quicker loading times.

Furthermore, the platform front-end is fully responsive and allows sports operators to deliver a customised experience to players. The platform will now cater to clients that want full independence of their market portfolios. Additionally, with the sports APIs, clients can build their own front-end with a unique look and feel.

Detailing its latest product, Roee Weinberg, OddsMatrix division CEO a project lead commented on the platform upgrade

The new OddsMatrix sportsbook considerably cuts down the development time for adding new sports and markets. Furthermore, our settlement component received equal attention. For every point scored in a tennis or basketball match, for every corner kick or yellow card awarded in a soccer match we check, in a matter of seconds, if this allows any markets to be settled. Bet settlement operations now take place in close to real-time in the new OddsMatrix, resulting into faster-paying players and faster possibility to reinvest winnings.”

“Having the possibility to introduce our new sportsbook at this year’s ICE is a long-awaited opportunity. Hard work is finally starting to bear fruit and it’s a great feeling that we can finally show it to clients. We’ll continue to invest into the new platform and more new components we’ll be deployed in the following months.”