CONMEBOL the governing body of South American football has announced that it has entered two-year sponsorship agreement with online bookmaker Bumbet (Bumbet.com).
Agreeing on partnership terms, Bumbet a new South American focused bookmaker will become ‘Premium Marketing Partner’ of CONMEBOL syndicated football competition La Copa Sudamericana.
As Premium partner Bumbet will enjoy pan-regional visibility throughout CONMEBOL Sudamericana broadcasts and will be further promoted through the governing body’s post-match competition press conferences and social media channels.
Bumbet marketing detailed that its exclusive partnership with CONMEBOL was secured through international sports marketing agency Synergy Sports AG. The Swiss-based company was appointed by CONMEBOL as the exclusive agency to market sponsorship rights of CONMEBOL Sudamericana competitions for 2017 and 2018.
Marcos Senna, CONMEBOL’s Commercial Director, commented on the partnership: “We are thrilled to announce Bumbet as a Premium Sponsor of the CONMEBOL SUDAMERICANA. With this significant alliance, we enter the world of digital entertainment introducing football fans and lovers on new ways to stay connected and interact with our Cup.”
Source: SBC News
