Leading industry affiliate marketing firm Better Collective has confirmed that former Microsoft President of Western Europe and current CEO of SimCorp Klaus Holse has joined its company board.
An experienced technology leader, Holse joins Better Collective governance as the company seeks to aggressively expand its European footprint, having undertaken a number of strategic acquisitions.
The board appointment follows the departure of Jens Bager who stepped down as Chairman of the Better Collective board last August.
A pleased Jesper Søgaard, CEO and Founder of Better Collective stated that his firm gains ‘an unmatched level of experience’ with the board appointment of Holse.
“We are truly excited to have Klaus join our board. Better Collective has always considered digital innovation as one of its core competencies, and Klaus’ expertise will help us develop even further. His insights will ensure Better Collective further strengthen its position as the leading international affiliate for the iGaming industry”. Søgaard detailes
Holse will consult leadership on expansion initiatives offering high-level strategic guidance, as Better Collective targets accelerated growth across in simultaneous markets.
“The aggregator platforms that Better Collective have already built has truly piqued my interest” Holse commented on joining Better Collective advisory
“Considering that the company has received multiple industry awards for their innovative digital products, they are certainly leading the pack within the iGaming industry and I look forward to bring some of my experience to help drive this further.”
Source: SBC News