Expanding its commercial arm, US daily fantasy sports operator DraftKings has confirmed the appointment of Ezra Kucharz to the newly created position of Chief Business Officer (CBO).
Kucharz will take leadership of all DraftKings commercial disciplines; overseeing business development initiatives and strategy, commercial planning and advertising sales.
A tech commercial development veteran, Kucharz joins DraftKings’ executive team having previously led US broadcaster CBS Corporation’s digital media division (2010-2016).
Taking on the executive role, Kucharz will report directly to DraftKings CEO Jason Robins, as the DFS operator seeks to expand its digital content through ad-sales and develop new revenue channels.
DraftKings CEO & Co-Founder Jason Robins commented on the appointment of Kucharz “We see tremendous growth opportunity through expansion of our sales and sponsorships business, strategic M&A and continued development of our many great partnerships,”
“Not only does Ezra bring a wealth of experience in these areas and others, he also brings an entrepreneurial approach that will mesh perfectly with the innovative culture we have built at DraftKings.”
Source: SBC News